Your leather deserves better than shallow, burnt laser marks. That’s why we use FireMark™ Embossing, a centuries-old personalization method built on heat, brass, and hand craftsmanship. Each impression is made using solid brass dies, focused heat, and controlled hand-pressed pressure — the same principles once used by frontier craftsmen and old-world leatherworkers.

Where lasers only graze the surface, FireMark™ sinks deeper. The result is a clean, richly textured, and long-lasting impression that becomes part of the leather itself. No scorching. No charring. No artificial contrast.

Just an authentic, handcrafted mark that ages beautifully — the way personalization was meant to be done.

This is customization done the Wyoming way:

Forged by heat. Guided by hand. Built to endure.